Money rules the world these days. People don’t like to admit it, but they care for money and all the things that come with it more than anything. It’s what drives humanity to achieve the impossible. People dedicate their whole lives to climbing the corporate ladder and making as much money as possible.

So, it’s inspiring to hear about someone who chooses passion over money. It doesn’t mean that they aren’t successful. It just means that money isn’t what drives them. Mike Baur is one of those people, but his career didn’t start as a wishful dream.

His career began in the banking industry. He worked for several banks, starting with a Union Bank of Switzerland. He eventually moved on to Clariden Leu in 2008. After the Swiss recession, bankers became bogged down by red tape and overtime. By 2014, Baur lost all interest in banking.

Despite achieving a successful career, Baur wasn’t happy. He decided to leave banking entirely and focus on something new. What he found was entrepreneurship. Along with Max Meister, Baur co-founded Swiss Startup Factory. SSUF offers numerous educational and financial services to new tech enterprises. Everything that SSUF does is to improve every startup’s likelihood to succeed.

The more promising startups get additional services, which can include rent-free office space and financial support. Also, promising startups are encouraged to participate in pitching contest. Their first year of business, Baur served as a juror at one of the events and established quite the reputation for SSUF.

Having worked in finance for over 20 years makes Baur the perfect mentor to teach young entrepreneurs about financing. He also uses his financial skills to form partnerships with other companies. Currently, SSUF is partnered with CTI Invest and BV4. They all work together to accurately evaluate SSUF’s startups.

Swiss Startup Factory holds one success over every other incubator in the country: independence. Because they aren’t tied to another company or political group, Meister and Baur are able to achieve better results. Using their own money ensures that every promising startup achieves the best results.

In 2014, Baur chose to follow his passion instead of embracing a lucrative career as a banker. Despite some people’s opinion, it’s worked out very well for him, his partners, and the many entrepreneurs he’s inspired.